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对外经济贸易大学2005年攻读硕士研究生入学考试

432企业管理综合试题

时间：3小时

第一部分：管理专业英语

l、Carefully fill in each of the 10 blanks with a word most appropriate to the context （10 points）

While e-commerce is changing the （ ）business is conducted ，wireless communications and m-commerce （mobile commerce） are emerging to take it further. Japan and Europe have the leading edge（ ）this area．However，Europe lags（ ）Japan，even（ ）m-commerce and wireless applications are expected to increase greatly in Europe in the next（ ）years. It has been estimated that globally by 2005 some 3 00 million cell phones would be connected to the Internet and by 2006 over 35 percent of all e-commerce may be conducted（ ）wireless means．Companies such（ ）Motorola，Qualcomm , Ericsson，Lucent，Nokia，and Microsoft are trying to exploit opportunities（ ）wireless communications．Devices using the Wireless Application Protocol （ ）include cell phones and personal digital assistants （PDAs） such as the Palm Pilot．Wireless applications may include business transactions，provision of financial and travel information，and community sites（ ）chatting or sending e-postcards．

Ⅱ、True／False Questions（please circle your choice）（30 points，each 1.5 points） l．Managers transform inputs into outputs through the use of management functions in the systems model．

True

False

2．Productivity is the ratio of effectiveness to efficiency．

True

False

3． Gantt emphasized the importance of time in planning．

True

False

4．Institutionalizing ethics means applying and integrating ethical concepts into daily action．

True

False

5．Budgets express expected results in numerical terms．

True

False

6．Any attempts to control without plans is meaningless．

True

False

7．Multiple goals may lead to organizational conflicts．

True

False

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